My final project revolves around Studio Hideout, a campervan conversion studio founded by myself, which I will be running post-university. I had tasked myself to create an identity for my business, this was a challenging yet extremely rewarding process.
My vans have a strong focus on natural materials, with a keen set of eyes always looking for interesting patterns in the plywood or cork flooring. A carefully curated mix of materials ensure a timeless visual experience is created, across the range of textures and colours. Creating a brand which reflected these values, had longevity and could stand out from the competition were my key objectives. Studio Hideout needed a brand which could cut through cliche imagery and push the brands emphasis on craft, detail and experience to the forefront.